Products that fall into the FMCG category are the opposite of durable goods. They are those items that usually sell for a relatively low price and don’t stay on the shelf for long. These include items like groceries, soft drinks, toiletries, and other products that are purchased in bulk.
Although the average profit made on an FMCG is somewhat small, these items sell in large numbers. It is the number of items that make up the profit on a large scale in the FMCG market.
FMCG sales jobs are those that work directly with the customer and also include business-to-business sales. In other words, a sales manager could be a position that works within a FMCG company or corporation and sells products to other companies, or it might work in the retail market, curating, directing staging, and managing products. fast-moving consumer goods in storage. by a particular store or chain of stores.
FMCG Business-to-Business Sales Manager is a position with a higher degree of responsibility, and is also usually a higher-paying job. These managers typically spend the day on high-level operations tasks.
They may meet other people who work in FMCG sales roles, such as individual sales staff calling other companies. They may also spend a lot of time meeting with managers from other areas of the business, such as those who work in production, finance, marketing, and creative services. This type of FMCG sales manager is typically a company official within smaller companies and would be considered a member of mid-level management within a large organization.
FMCG sales managers who work in direct sales within the retail market have distinctly different job functions. These types of managers will often spend their day working with retail supervisors or directly with sales associates, depending on the size of the business in which they work.
If the sales manager is overseeing a series or chain of retail stores, then he or she may manage store managers or store supervisors in an entire region. In this case, the manager will spend a lot of time having conference calls and sales meetings with others in FMCG sales positions throughout the region.
You will likely spend much of your day reviewing sales numbers, making decisions regarding the products that stores carry in your region, and meeting with other managers to discuss in-store marketing efforts, employee relations, and other matters. generals. operations.
The FMCG sales manager working within an individual store will have significantly less responsibility. These jobs have the lowest compensation level of all those also included in the general job title.
Managers in these FMCG sales jobs spend their days organizing store staff, handling customer and employee issues, reviewing staff performance, and making purchasing and stock decisions for the store.