Delivering Innovation

Making a living selling logo designs can be fraught with danger. Assassins willing to cut your throat on street corners, drug-crazed thugs, and scheming con artists are just a few things to avoid. It’s a jungle out there, so make sure your logo design is bulletproof.

Buy low – Sell high

In terms of outlay, the resources you’ll need to produce your logo designs are minimal, and the benefits can be huge. What you will need is a pencil and paper or, in today’s modern modern world, a mouse and a computer to produce your designs. Go to your local electrical dealer and see what deals they have on computers. Alternatively, make one yourself out of an old radio and broken TV. Hey preto a fully functioning desktop publishing empire for the price of a cup of tea.

Look close to home for design inspiration

Now that you are fully prepared to produce quality logo designs, you really have to come up with some pretty sophisticated ideas. A good place to look for inspiration is the front room, where you’ll be surprised to find many brand name products waiting to be copied and presented as your own logo design ideas. Another place you might want to look at is your own kitchen. Go ahead and take a look in your fridge – it’s crammed full of things like cream cheese, beef patties, and probably some stinky veggies. If that doesn’t inspire you to create, I don’t know what will.

Raise your hand who wants a logo?

Your hardest task in making your logos pay for your life will be finding someone even vaguely interested in what you have to offer. Once you’ve asked your small circle of friends and family for the umpteenth time if they want to pay you to produce a logo for them, it’s time to consider advertising your services to a larger audience. Try producing a TV commercial with a movie camera and the help of a local TV production crew. Once your ad is shown on primetime TV, those orders will start rolling in…

…or they would have, but for a fact on this journey of self-discovery we forgot to create a website or leave a contact number for people to call. In hindsight, remember to have a website designer build you a logo design website before you spend thousands of dollars producing your TV ad. OK, for argument’s sake, let’s say we had a website ready beforehand and now we have something like 200 logos to produce, how are we going to cope? Outsource, my friend, and soon, as this article recommends, you’ll be making BIG BIG money, baby. Dammit.

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